Ahead of National Recovery Month, we’re looking at why this month matters, and how your organization can make a difference.

What is National Recovery Month?

Held every September, National Recovery Month is a nationally-recognized observance that celebrates the gains made by those in recovery while spreading awareness and promoting new evidence-based treatment and recovery practices.

Normally, each year has its own theme, but starting this year, the official Faces and Voices of Recovery organization has adopted the tagline “Every Person. Every Family. Every Community” to reflect its core mission: to reinforce that behavioral health is essential to everyone’s health and that people can, and do, recover with the right support.

How does healthcare make a difference?

National Recovery Month aims to emphasize that treatment and mental health services successfully help people recover. The question is: How do they do it? Here’s a look at how healthcare today is transforming addiction recovery.


When COVID-19 hit, many healthcare services once done in person started being delivered virtually, and now, the demand for digital service delivery only continues to grow, especially within the behavioral health space.

While it shouldn’t be considered a replacement for in-person treatment services, telemedicine enables instant face-to-face communication between patients and providers without the need to travel or disrupt other vital life activities.

In addition to these new ways of communicating, other telehealth solutions are making waves in behavioral healthcare. From interactive educational platforms to healthcare applications specifically for addiction recovery, like meeting finders or sobriety trackers, individuals in recovery now have a seemingly infinite range of supportive tools.


One of the long-standing obstacles to recovery has been the idea that substance use disorders are some sort of moral failure, a stigma which often prevents individuals from seeking treatment. Thankfully, this stigma is slowly becoming less common.

Moving away from traditional patient care models, which put a focus on medical diagnoses, more and more healthcare facilities favor patient-centered care models. Under these models, there is a holistic and individualized focus on healthcare as well as shared decision-making and clinician alliance. This approach has shown promising results in terms of getting patients more involved in their treatment. After all, the more engaged patients are in their treatment plans, the better the outcomes are likely to be.

What can your healthcare facility do to support?

Put together a recovery month event

A key to recovery is community support, and what better way to show it than by hosting a community-wide event? Once you’ve organized the event, make sure to post it on the Face and Voices of Recovery calendar so community members can get involved.

Rethink your strategy

Of course, improvement initiatives should be a year-round effort, but National Recovery Month is the perfect opportunity to regroup and strategize how your facility can improve its behavioral health services. Consider key questions such as:

Educate your team

Just like awareness can reduce stigma, education on the latest developments in substance abuse and mental health treatment can help your organization improve its service delivery. Look out for the following webinars your team can tune into this month and throughout the year:

Check out the full list of webinars hosted by the National Association for Alcoholism and Drug Abuse Counselors (NAADAC).

iTether: Supporting Recovery Through Human Connection

Our integrated telehealth platform gives patients, providers, and organizations the tools they need to improve communication, workflows, and behavioral health outcomes. Learn more about how we serve you so you can better serve your patients. Connect with us today.