Eddy Broadway is an accomplished Healthcare Executive with more than 20 years of leadership experience in behavioral health operations. He specialized in guiding and directing strategy and operations in large health systems. Mr. Broadway joined the iTether Technologies, Inc. Board. Most recently Mr. Broadway served as the President and CEO of Mercy Maricopa Integrated Care, the new Regional Behavioral Health Authority in Maricopa County. Before going to Mercy Maricopa, Mr. Broadway served as the CEO of ValueOptions now known as Beacon Health Options. ValueOptions was extensively involved in Behavioral Health Management with the goal of improving the quality of life for those suffering from mental illness and/or substance abuse disorders. While at ValueOptions he worked with providers to better deliver services in challenging geographic areas with a limited workforce. Prior to that, he was Deputy Director for Arizona Department of Health Services where he administered Behavioral Health and Children’s Rehabilitative Services for the Arizona Health Cost Containment System (AHCCCS). Mr. Broadway has also served as a board member on The Arizona Association of Health Plans, The Arizona Substance Abuse Task Force, and National Association of State Mental Health Program Directors.